Property Marketing Experts
- Full brand & concept development
- Design execution & corporate templates
- Website development
- Content marketing strategy & copyediting
We were approached to create a new brand for Property Marketing Experts (PME), a property development consultancy. The brief was to invent a brand from scratch, including company colours, designing a logo, helping build the company website and content strategy.
Our brand concept, reflecting a DNA spiral, encompassed the wide variety of disciplines in the sector that were being brought together at PME to provide a full-service offer to their clients. We developed a suite of icons for web, social media and future prospectus use to identify the services offered. We also artworked brochures and prospectuses to expand the brand's application.
PME subsequently launched PME Procurement Ltd. We developed the PME Procurement Ltd brand identity, company logo and website branding which communicated PME Procurement Ltd as a stand-alone company that sits within PME. We supported PME Procurement Ltd's content strategy to ensure the website tone-of-voice complimented the PME brand while delivering a high-quality user experience.
“I highly recommend Rob and his team at Monument to anyone embarking on a brand identity, repositioning or expansion project as we wouldn't be where we are without them. These few lines don't really do justice to the amount of time and effort the Monument team put in to helping me create the brand, positioning and digital marketing aspects of both companies. I hope you'll agree that the results are amazing as we're really happy with them.”